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Interpreting & Analyzing the Self-Managed FGD Report

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Written by Sharon Thomas
Updated over a week ago

The Self-Managed FGD report is titled "Insights report" with your study name displayed below it. Insights update automatically every time AI agents reply to your messages during the session — you can view them live in the Insights tab.

The report is structured in the following order:

Research Objective Your original objective, preserved verbatim.

Community Description Describes the participants — demographics, lifestyle, interests, and occupations. Gives context to their opinions and behaviors during the discussion.

Methodology A standard statement explaining that the report is based on an AI-driven simulated focus group conducted via the Socialtrait platform, where a virtual group of AI personas respond to open-ended questions.

Most Engaged Group Describes which participants were most active and contributed the most insights — including their demographic profile, key priorities, and the themes they responded to most strongly.

Insights The main findings from the discussion. Each insight is self-contained and includes:

  • Headline — a concise summary of the finding

  • Description — an explanation of the pattern observed across the community, including a representative agent quote

  • Deep Reasoning — the analytical basis for the insight, explaining whether it is inductive (based on observed patterns) or deductive (based on applying a broader principle), and what it suggests

  • Recommendation — a specific, actionable next step directly tied to this insight

There is no separate Recommendations section — each recommendation is embedded within its corresponding insight.

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